My New Media Marketing Business Revolves Around My Follower’s Best Interest
I am transitioning from my old business to a new media marketing business. At the turn of the century I had a friend who suggested I change careers. He encouraged me to start offering online marketing instead of continuing with the business I dedicated most of my life to.
My friend’s suggestion was based on my ability to get quite good search engine ranking and a couple years later on my use of online forums and social media. Even back then it was not uncommon for me to spend three to eight hours a day doing online marketing.
I have been active online for more than 17 years. This activity has ranged from building websites to building engaged and robust communities, oh yes, and a lot of online promotion.
My involvement with video started long before I became interested in the internet and online marketing. In fact I would have to say the video I started with is not even classified as new media. It was the old tape and liner editing back then.
It has taken about 2 years for me to finally wind down my old business and fully commit to offering my services in the areas of marketing and video production.
The New Media Mingle Website Revolves Around My Follower’s Best Interest, Which Means I’m Not Just A Marketing Hired Gun
I am offering a new media approach to marketing, mingled with some old fashion promotion. This approach involves presenting a marketing message (the story) mingled with entertaining content. Yes, that’s right I am offering marketing as entertainment. My message is – Lets all move away from the old media model of interruption first advertising.
The inspiration for this post grew from a job offer to deceive Netizens
I think viewers, followers, and fans should be treated with respect and as friends and allies. Don’t you think it’s about time marketers move away for the model of treating followers and fans as an enemy that needs to be overcome with deception and trickery. Shifting customer orientation to a position of respect brings me to the genesis of this post.
The idea for this post was prompted by a business offer I recently received. This site has not been active for very long and it’s not yet ranking in search so I’m glad to get inquiries whether from online or offline.
The problem with the business offer is that it was to start with some rather nefarious online marketing. The questionable marketing practice was something, I in no way was interested in.
Unfortunately, I rejected the video project that went with it based on the ethics of that business. I am wondering if my desire to do what is best for my current and future followers is going to get in the way of getting new business.
I am based in southern California